Trader Joe’s Silly Thing This Week

Finally, a new Fearless Flyer.  A whole new crop of products to mock, and as always, with helpful Victorian Graphics!

Screen shot 2015-04-30 at 9.27.31 PM

Dancing? Or fighting? Is there a difference?

This is 5oz of no-bacon-but-still-baconish and cheese popcorn, for $1.99.  In the realm of snack food, this isn’t the most you’ll pay for puffy salty carbs, but given popcorn you’d make in your house is an order of magnitude cheaper this stuff better be really bacon cheesetastic.

Which seems unlikely, given that there isn’t any bacon, just ‘bacon-ish natural smoke flavor’. So that vegetarians can get their bacon fix, I suppose.

The best part of the description is the mash-up quote from a  Beggin’ Strips/I Can’t Believe It’s Not Butter commercial, where TJ’s thinks this product might have you saying, “I can’t believe it’s not bacon!”  (And whoa! check out the hair on that pups mom! and that FONT. Lord.) Because what you want to reference, when talking about your yummy snack food, is dog treat commercials from days of yore. That’s basic good sense, right there.  

Next we’ll see Chex Mix commercials using the Meow Mix theme song, but with the word ‘Chex’ instead of ‘Meow’. Chex chex chex chex, Chex chex chex chex, Chex, chex chex chex CHEX chex chex chex.

I’m not gonna lie. I might buy this one, if only to poll the citizenry of Chez Cheepie to see if this snack does taste like the promised bacon.  And so we can all just randomly bust out, “IT’S BACON!!!” as the feeling moves us.


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